Denise Wakeman is an Online Marketing Advisor and Founder of The Blog Squad. Denise has been using the Internet as a marketing tool since 1996. She is a specialist at helping authors, speakers, service professionals, and small business owners leverage blogs for their business, as well as strategically use social media tools to boost online visibility to get more traffic, leads, clients and opportunities. Denise writes regularly on 3 blogs, has co-authored several blogging programs and frequently speaks at conferences and workshops about business blogging and how to gain expert status through social marketing.

Dr. Rachna Jain is a social scientist and social marketer. Her company, The Mindshare Corporation, has built and executed social media strategy for some of the most well known authors, speakers, and consultants working today. Rachna is fascinated by the spread of ideas, especially as aided by social media technology. Her persuasive social media (sm) process focuses on building influence, credibility, and visibility using specific content strategies combined with far-reaching multichannel syndication. This translates into greater recognition, increased website traffic, faster lead generation, a shorter sales cycle, and more opportunity for her expert clientèle. Rachna has been quoted in more than 500 major media publications, including Fortune Small Business, Entrepreneur Magazine, The Washington Post, The Chicago Tribune- among many others. She’s guested on top 10 radio and even appeared on NBC’s Today Show.